01 Optum
One shared shell.
19 enterprise healthcare properties.
Optum runs 19 customer-facing properties across two audiences, each with its own header, footer, sign-in, and information architecture.
I led the discovery and product strategy behind a shared navigation shell: a link-by-link audit of the current state, three costed directional models, and the governance that decides who can change what.
19 properties → 1 shared shell
Read the story 
The live Optum for Business navigation. An audience toggle and utility bar sit above a main nav whose contents change per audience.
